Shelley Armato
Co-Founder & CEO

Shelley Armato is the Co-Founder and CEO of MySmartPlans. She founded the company with Dominick Armato, Co-Founder and President, to give project owners control of their information and the evidence behind their decisions.

Her mission is rooted in firsthand construction experience: when records are scattered, commitments lose context and the people responsible for a project cannot see the complete picture. Shelley set out to change that.

Today, she leads MySmartPlans with a clear conviction: organize and govern project knowledge from Day One so owners can make informed decisions during construction and carry usable information into the next 50 years of operations.

Where the Lesson Started

Long before MySmartPlans, I was a five-year-old racing my brother’s oversized go-cart in Liberty, Missouri. My father expected me to help, learn the tools, and do the job.

That experience taught me persistence and resourcefulness. When the path in front of you does not work, find a better way forward.

Those lessons became the foundation of my leadership: ask the difficult questions, establish the facts, and keep working until people have the information they need.

Why We Founded MySmartPlans

Dominick and I understood the cost of incomplete project information because our family lived it. After a difficult construction project, we closed a subcontracting business built over 45 years.

We turned that experience into a purpose. With $15,000 and a 700-square-foot garage, we launched MySmartPlans to build the independent project record we wished had existed.

Dominick brought decades of construction knowledge. I brought the determination to turn that knowledge into a business that puts organized, verifiable information in the owner’s hands. Together, we built MySmartPlans around accountability, transparency, and continuity.

Built for the Owner. Ready for the Lifecycle.

MySmartPlans combines independent owner-side service, Digital Information Librarians—our Human API—and proprietary MSPai to capture, organize, verify, and connect project information.

From planning and design through construction, commissioning, turnover, and operations, our focus is practical: help owners see what is missing, understand what changed, and act on supporting evidence. Build Maximo-ready asset information as the work happens, and preserve the knowledge long after project teams move on.

Complex problems. Verified facts. Confident decisions.

Meet Dominick Armato, Co-Founder & President

Connect with Shelley on LinkedIn